Rise of Women Entrepreneurs: What Inspires Women to Start Their Own Business?
You don’t have to look far to notice the rise of women entrepreneurs. What inspires and drives these women? There are many reasons from a great idea, to a lack of fulfillment in their current job, to the excitement of taking a risk to the need to create a work/life balance.
What about you? Are you an entrepreneur or maybe considering it? Take a look at what might be motivating you:
· Economic necessity. Some women are working full-time and still can’t make ends meet. With the current strain on the economy having extra money coming in is not an option, it’s a necessity. Some women are laid-off so being self-employed becomes the best alternative.
· Solving problems and sharing solutions. For some women it’s not about the money it’s about solving a problem or sharing a solution. Inventors usually design new products to solve problems. Take for instance Julie Clark, founder of The Baby Einstein Company, she wanted to provide educational videos for her own babies and saw a lack in the marketplace. Women are often drawn to direct sales—like Avon, Melaleuca or Arbonne—because they’ve found products they enjoy and naturally want to share these solutions with others. [...]
Tags: entrepreneur, entrepreneurs, entrepreneurship, the entrepreneur





